Comments on: How to Define and Measure the ROI of Content Marketing https://marketinginsidergroup.com/content-marketing/how-to-define-and-measure-the-roi-of-content-marketing/ Thu, 14 Sep 2023 09:28:43 +0000 hourly 1 https://wordpress.org/?v=6.8.1 By: Michael Brenner https://marketinginsidergroup.com/content-marketing/how-to-define-and-measure-the-roi-of-content-marketing/#comment-13748 Wed, 15 Aug 2018 20:15:36 +0000 https://marketinginsidergroup.com/uncategorized/how-to-define-and-measure-the-roi-of-content-marketing/#comment-13748 In reply to Tommy Culshaw.

Absolutely! Analysis of your business needs requires constant attention and can be overwhelming, but there are ways to make this vital part of your strategy building easier. Thanks for sharing!

]]> By: Tommy Culshaw https://marketinginsidergroup.com/content-marketing/how-to-define-and-measure-the-roi-of-content-marketing/#comment-13747 Tue, 14 Aug 2018 20:33:49 +0000 https://marketinginsidergroup.com/uncategorized/how-to-define-and-measure-the-roi-of-content-marketing/#comment-13747 Great article! I agree that it’s important to decide on which metrics are actually important to your business and that not all of them hold equal value. It can be easy to get overwhelmed with too many KPI’s and lose sight of your goals when calculating marketing ROI

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