https://marketinginsidergroup.com/content-marketing/real-time-marketing-myth-win-superbowl/ Thu, 14 Sep 2023 08:54:34 +0000 hourly 1 https://wordpress.org/?v=6.8.1 https://marketinginsidergroup.com/content-marketing/real-time-marketing-myth-win-superbowl/#comment-12782 Tue, 11 Nov 2014 11:38:21 +0000 https://marketinginsidergroup.com/uncategorized/real-time-marketing-myth-win-superbowl/#comment-12782 Great post, Michael. Marketing strategy is not shortsighted, but planned. Thanks for sharing your thoughts on the campaign, its ineffectiveness, and its coming death. It does seem that most campaigns have not created sustainable awareness. It reminds me of Bing’s attempt to compete with Google with their “Scroogled” campaign.

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